James is a global product leader with a track record of achieving profitable expansion and innovation for numerous rapid-growth technology orientated organisations, ranging from start-ups to quoted companies. He has strong consumer and business expertise within the fast-changing telecom, retail, energy, consumer electronics and smart cities sectors, supporting up to 100 million customers. 

At Axora, James has created and leads the Product team, where he designs, builds and manages the leading solutions marketplace and community for industrial innovators.